Newish Communications – About Page

Student-Run Communications Agency
Based at The University of Queensland
Newish Communications is Queensland’s first student-run communications agency, founded at The University of Queensland. The agency brings together students from advertising, marketing, communications, economics, and IT to deliver real-world creative and strategic solutions for clients. Operating as a work-integrated learning environment, Newish allows students to apply classroom knowledge to professional projects while producing commercially relevant outcomes.
Project Overview
Newish Communications is Queensland’s first student-run communications agency, based at The University of Queensland. The website serves as an informational platform for prospective clients, students, and partners, outlining the agency’s purpose, values, people, and history while reflecting its professional yet student-led identity.
This About page was developed prior to my appointment as Web Development Director, while I was a member of the Web Development team. During this period, I was responsible for designing the page layout and implementing it as a live, responsive page using WordPress and Elementor.
I created the page design in Figma and translated it into Elementor, structuring content into clear sections and establishing visual hierarchy through layout, typography, and spacing. The final outcome is a production-ready About page that integrates seamlessly into the existing Newish website and clearly communicates the agency’s story.
My Role
Web Development Team Designer (Prior to Appointment as Web Development Director)
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UI Designer and page-level front-end implementer (Figma → WordPress Elementor)
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Responsible for page layout, visual hierarchy, and Elementor implementation
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Worked within an established brand, theme, and CMS structure
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Other site pages and overall website architecture were outside the scope
Process
Design (Figma)
- Designed the About page layout in Figma
- Structured content into clear sections
- Established hierarchy using typography, spacing, and imagery
Ensured visual alignment with Newish’s existing brand identity
Design (Elementor)
- Translated the Figma design into a live page using Elementor
- Built responsive layouts using sections and column
- Adjusted spacing and typography to maintain design fidelity
Worked within theme and CMS constraints
Key Considerations
- Balancing professionalism with a student-led identity
- Presenting large volumes of informational content clearly
- Maintaining consistency with existing site styles
- Designing within Elementor’s layout and responsiveness limitations
Designed the About page layout in Figma
Outcome
The final About page is a live, production-ready page that integrates seamlessly into the Newish Communications website. It clearly communicates the agency’s story, values, and structure while maintaining a clean, readable, and professional layout.
Tools
- Figma
- Elementor
- WordPress